Sept 2017 Limping Chicken

A deaf model who appeared in a photograph used in an advert for Virgin Active has complained after realising that her cochlear implant had been photoshopped out of the image. In a Facebook post, Simone Botha Welgemoed (who is also a dancer and was Miss Deaf South Africa in 2012) who describes herself as “proudly hearing impaired,” said: They just went and without my permission decided to edit the cochlear implant out, because why!!??? It does not fit with their pretty little picture of portraying the perfect life that is Virgin Active? 

Simone Botha Welgemoed

Virgin Active response follows:


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